SaaStock18: OhMyLead’s journey
Main event: two crazy days
Meet Like-Minded People and get feedbacks
SaaStock was the perfect example of the type of event to bond and meet people in the same industry. This event was focused on SaaS software, which is a niche on its own, yet broad on its own.
“A lot of VC’s looking to invest, fewer customers, but plenty of like-minded people”
This meant that most people there were interested in the same thing: meeting SaaS people and discovering new interesting software. If you had a really good music mood, best street foods and coffee… All of that contributed to the great vibe of the event. But you find people that are on a vertical niche within the software industry and target very specific companies. That can lead to business partnership and much more. So stay open minded and dig opportunities everywhere.
We also had the great opportunity to get featured on the SaaStock podcast during the Steli Efti’s startup session. To be able to pitch our idea with him and debating around that is just priceless.
Preparation Is Good, Originality is Better
As we were in the startup program, we had our own booth during the event, which meant that part of our team was busy doing demo of the product. The other part was on 1to1 meeting, or simply trying to get to know and attract the other attendees.
The SaaStock meeting app lets you organize all your meeting before and during the event according to the interest and the final goal of each participant. It’s really convenient and much more efficient than asking everyone for a meeting.
We saw great technics in order to attract visitors to a booth
- InfiniGrow attended the event with a team of four persons, which meant that they always had one person free for meetings, one person on the booth, and two persons bringing people to the booth
- Spendesk, lurking around the event with their big Mastercard, grasping people’s attention and ultimately getting people to know about the brand.
- Looker used their mini ball to make people see you. Throwing a ball to a guy passing near to you and be sure that you will catch his attention. Even if it’s just for a smile, you made the first contact.
It is all about being different and prepping up.
We loved the exceptional experience, thanks to everyone and for all the positive vibes! We’ll be there in 2019 to represent Africa again with once again a great product!